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United Way launches: Campaign for the Common Good

The United Way unveiled its Campaign for the Common Good to fuel organizations across the country to improve the education, income and health of America’s communities. The campaign centers on the belief that when a child succeeds in school, when families are financially stable, and when all Americans are in good health, the country is able to thrive.

The main goal of the campaign is to cut the high school dropout rate in half by 2018. To kickoff the campaign, United Way is encouraging people of all ages to submit a story about a teacher who changed their life. The stories will be shared with United Way partners at the local, state and national level to send a strong message of support to educators.

With the vision that every child should enter school ready to learn, read proficiently by the 4thh grade, transition successfully to middle school and graduate from high school on time, To fuel its campaign, United Way is encouraging parents, teachers, students, companies, elected officials and members of the community to pledge their support to education.

Another component of the campaign is community conversations where United Way partnered with the Harwood Institute to create the Community Conversation Guide. All youth stakeholders from the across professional and community sectors can host a conversation to discuss their goals for education and then share the outcomes with United Way to better shape the campaign tactics.

An Alliance Partner, the United Way is a leadership and support organization for the network of nearly 1,800 community-based United Ways in 45 countries and territories. Their mission includes helping all individuals and families achieve their human potential through education, income stability and healthy lives.

*From our National Affiliate: America’s Promise Alliance

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